Course Description

Program Description The Public Relations – Corporate Communications program takes just two semesters to complete and is one of the most highly regarded Public Relations (PR) programs in Toronto. The courses in this Public Relations Graduate Certificate program, which is based at the Story Arts Centre campus, reflect the thinking that no two days in PR are alike. The industry experts who teach the courses ensure you: Learn to research, write, plan, edit, design and implement everything from strategic communications plans and employee newsletters to gala dinners for hundreds of people. Gain an understanding of how communications strategies influence employee attitudes, shift stakeholders' opinions and tell an organization's story to the media. Connect with the PR industry. You may want to consider this School of Communications, Media, Arts and Design program if you have previously completed post-secondary education, possess strong writing skills and have the ability to manage various projects at the same time. Please note: This program requires you to have and use a mobile computing device (i.e. laptop, tablet) that meets or exceeds the recommended hardware requirements. Program Highlights This Public Relations program's curriculum highlights learning by doing while emphasizing employability skills and landing a job. The offering leads the way in social media and PR content. Because the program is facilitated from Centennial College's Story Arts Centre in Toronto, you are close to the heart of Toronto's PR industry. You complete a full-time, eight-week field placement in the industry. Student membership in one of the following associations is included in your tuition and fees: The Canadian Public Relations Society (CPRS) or the International Association of Business Communicators (IABC).

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