Program Description Learn the business of marketing and how to apply it in the real world. Lots of hands-on experience. Be job-ready or pursue further studies. This co-op program introduces students to the various functional aspects of business in general, and marketing more specifically. Graduates are able to apply planning, assessment, analysis, communication, sales, teamwork, research, and design skills to support the marketing activities of an organization. Graduates are also able to participate in the design of an organization's marketing plan and development of a range of marketing strategies, tactics and materials, online and off.

