Program Description Humber’s Advertising and Marketing Communications diploma program will equip you with promotional writing, presentation and organizational skills, as well as introductory design, basic production and supplier management skills. Courses in advertising, marketing communications, public relations and project co-ordination will give you a keen awareness of the breadth of your employment opportunities.
This program focuses on providing you with skills that enable you to work with advertising creatives including copywriters, graphic and interactive designers, art directors, and suppliers, preparing you for success in the workplace. Opportunities to work with Humber’s in-house agency, the BuildingF, will allow you to start building a professional network while working with peers on real-world briefs. Your first semester is shared with the Advertising and Graphic Design, Journalism, Public Relations, and Media Communications diploma programs, giving you the freedom to change the direction of your studies in the second semester.
Students will participate in a mandatory work placement following the last semester of study.
Our graduates can find employment in entry-level positions such as advertising traffic co-ordinator, assistant account co-ordinator, junior account co-ordinator and marketing/advertising specialist, co-ordinating the creative activities in advertising departments of small- to medium-sized advertising, design, marketing, and communications agencies including not-for-profit organizations.
