MSc in Innovation Management and Entrepreneurship

Course Description On this course, students will develop the skills needed to spot opportunities; to visualize, develop and take new ideas to market; to launch new products and services, and to manage fast-growing new businesses too Students will also discover how to use innovation to make a difference in their own business and in other organizations, and learn about important areas of entrepreneurship including product development, intellectual property, and entrepreneurship theory and practice Students will also be able to pursue roles in marketing, product development, innovation, and research and development Students will understand concepts of innovation management and entrepreneurship, theories, models and analytical frameworks, and their application in business policy and strategy