Master Of Creative Advertising

This 2 year program can be completed in 1.5 years if you have a bachelor degree in business or a related field. See entry requirements for details. Hone your analytical, decision-making, communication and problem solving skills to advance your career Study the elements of advertising, including understanding consumers, creative and media strategy, campaign planning and research. Study copywriting and art direction, consumer behaviour, media strategy, contemporary issues in advertising, marketing and survey research Your knowledge and research skills are developed throughout the course and taken to an advanced level in the capstone unit, which can comprise a workplace experience project or business case project Prepares you for a career as an advertising manager, planner or researcher, media sales representative or copywriter Find out more at our upcoming MBA and Postgraduate Business Information Event.