Program Description Develop comprehensive understanding of marketing and its role in the business environment while enhancing your skills with advanced digital marketing courses and by working with external clients in The Agency. Grow your skill set with meaningful, experiential learning gained in two additional courses working with real-world, external clients Explore ethics and sustainability by analysing case examples from the external business environment Employ project management techniques to manage a marketing project Gain proficiency in Adobe Suite for Business as well as Graphic and Web Design Understand the key criteria for successful Business-to-Business marketing Acquire valuable co-op work experience in the optional co-op program

