Course Description

Program Description Part creative mind, part problem solver, you are a budding visual designer - and MacEwan University's Bachelor of Design program wants to see you flourish. In our four-year degree, you will be introduced to new ways of seeing and thinking about design. You will learn how to creatively transform a message, to craft a visual statement that persuades, informs, motivates or entertains. A balance of practice-based, hands-on research and theory-driven coursework prepares you to design effectively and solve communication problems to improve people’s lives. Choose your pathway of study in either visual communication design or user experience design. Become a 21st-century designer What does it mean to be a 21st century designer? As technology continues to change the way we absorb information and connect with each other, the role of designers has become more complex, more sophisticated and more exciting. Adam Goudreau, Partner at Laughing Dog Photography, talks about photography, designing to serve a purpose and the study choices available to MacEwan Bachelor of Design students. Design is the defining skill set of this century, and you can learn it at MacEwan.

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